The channel continues its commitment to delivering a diverse lineup of multi-genre content this festive season. Its multi-genre offerings make it the preferred destination for kids, solidifying its position as a leader in the industry with a weekly reach of over 12.3 million viewers in HSM urban markets.
Mumbai: Sony YAY! has consistently captivated millions of young fans across the country through its multi-genre content offerings with engagements across multiple platforms and multiple screens.